According to the Gallup News article, From Economy to Luxury, What Matters Most to Hotel Guests, guests are more likely to return to a hotel if they've connected emotionally with staff members.
Hospitality staffing is a key element in meeting your customers needs. Good employees are representatives of your brand and culture. They are your guests' first impression, and can help set the vision for your hotel’s future.
Here’s why hiring the right staff for your hotel matters:
Staff Determine Culture
Cultivating a positive and inviting culture is of utmost importance in the hotel business. Your culture impacts your guests experience as well as your ability to hire and retain good employees. Positive company culture is set from the top down and requires strong leadership, communication, and trust. When your employees are happy and healthy your guests will notice. As you hire new people make sure to ask the right questions to determine not only their level of skill, but whether or not they are a good fit for the culture that you have developed. One bad attitude can be destructive to your business.
First impressions can last for a lifetime. From the moment your guest walks through your doors it’s important to set the right tone. In your hotel, first impressions are set by your staff. From the cleanliness of the common spaces to the attitude and confidence of your front desk staff, people matter in setting good impressions for your guests. For some, this means enforcing dress codes and standards of appearance, or even training your staff on the particular way in which they should interact with your guests. When hiring a new employee, make sure he or she is willing to go the extra mile to make a good first impression.
A Sense Of Ownership
If your staff members don’t feel a sense of pride and ownership over the culture and first impressions in your hotel they are less likely to do the work necessary to uphold them. When hiring new staff it can be beneficial to look for employees who love the work and take a sense of pride in your business. Employees who see their work as a career path and not just a job will love your hotel like it’s their own and be more motivated to uphold your values.
In addition to curating good culture in your hotel, the right staff members can help set your vision for the future. As the first line of interaction with your guests your staff members have their fingers on the pulse of your company and can help you envision the future through problem-solving and creative thinking. Choosing employees with vision and commitment to your brand will bring value to your business.
Hospitality staffing is a critical component to the success of your hotel. Your staff members are the first faces your guests see when they arrive and the way the present themselves and your brand will make a strong first impression for your guests. Make sure your staff, new and old, can clearly explain your values and culture. Working with a hospitality staffing company will save you time and resources so you can focus on running your business.